A week ago we were shooting new images for Salt & Pepper clothing, here are some outtakes.
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Sarah in Silver Lake
Sarah is a model who has become a good friend of mine. We both are from Minnesota, met there and are now living in LA. She came over this past weekend and we hung around my neighborhood or Silver Lake. Clothes provided by shopjealoustomato.com
FOSS Swim School
This is the third shoot that I have done for the Foss Swim school. It's so much fun getting in the water and photographing the kids. Working in water is tough, but I always enjoy the challenge. Liezen, the marketing coordinator approached me a year ago to have me help with the new direction for their re-brand. We agreed that the message should be colorful, energetic with an emphasis on emotion between the kids and the instructors. One of the reasons I really love advertising photography is because I also have a passion for branding and all the details that goes into visually communicating a message. I love collaborating on that level and I love seeing my images used on multiple platforms. Photos from past shoots have been used in their print marketing, website and billboard size photos hung through out the locations. Here's a few of my favorites from the shoot. Enjoy!
